AI Strategy & Roadmap

Using public tools is a great start, but it's not a strategy; it's experimentation. A formal strategy turns random acts of AI into a coordinated plan. It ensures your efforts are secure, compliant with regulations like the EU AI Act, and laser-focused on solving your biggest business challenges in Ireland, delivering measurable ROI instead of just being a costly distraction.

Yes, our service is specifically designed for the needs and budgets of Irish SMEs. We focus on creating practical, high-impact roadmaps that don't require massive capital investment. Furthermore, this type of strategic planning is often eligible for government funding like Enterprise Ireland's Digitalisation Vouchers or grants from your Local Enterprise Office (LEO), making it even more accessible.

The process is collaborative and highly efficient. It begins with an initial consultation, followed by our Discovery & AI Readiness Assessment phase where we learn about your business. The core of the service is a half-day or full-day strategic workshop with your leadership team. From the insights gathered, we build and deliver your custom AI Roadmap.

Our entire philosophy is anti-template. We build your strategy from the ground up, based on your unique business goals, operational challenges, customer base, and team structure. The final roadmap is designed for your reality, whether you're a retailer in Dublin, a manufacturer in Cork, or a service provider in Galway.

Our AI Strategy & Roadmap service is designed to empower you with a clear, actionable plan that you can execute independently. However, we are a full-service Irish AI agency. We can absolutely continue the partnership and support you with the implementation phase—whether that involves training your team, integrating AI tools, or developing a custom solution.

The biggest risk is being strategically outmanoeuvred. While you are engaged in uncoordinated "random acts of AI," your competitors in the Irish market who have a strategy will be systematically improving their efficiency, enhancing their customer service, and making smarter decisions. The "strategy gap" quickly becomes a competitive gap that is very difficult to close.

During the assessment, we take a holistic view of your business to understand your starting point. We evaluate key areas including your current business processes, your data maturity (how you collect and use data), your existing technical infrastructure, and your team's current digital skills and AI usage (even the "shadow AI"!).

To create the most effective strategy, we recommend a cross-functional team. This typically includes senior leadership (CEO/MD), the heads of key departments (e.g., Marketing, Sales, Operations, Finance), and your primary IT lead. This ensures the final strategy has buy-in from across the business and is aligned with every department's goals.

Yes, we are 100% vendor-agnostic. Our recommendations for software, tools, and platforms are based solely on what is best for your specific needs, budget, and technical environment. Our loyalty is to you, our Irish client, not to any particular technology provider.

Our process is designed to be thorough yet swift. From the initial consultation and discovery phase to the delivery of your final, comprehensive AI Roadmap, the entire process typically takes between 4 to 6 weeks.

An AI strategy is relevant for any business that wants to be more efficient and competitive. For an agricultural business in the Midlands, a strategy might focus on predictive analytics for crop management. For a tourism operator in the West of Ireland, it could focus on personalising guest experiences. The principles of strategic AI adoption are universal.

Yes. A common misconception is that AI is only about analysing your own vast datasets. A smart strategy for an Irish SME often starts by leveraging external AI tools that don't require your data, such as advanced systems for content creation or customer service. The roadmap will also include a plan to improve your own data collection for future initiatives.

Our collaborative workshop is key to building buy-in. By involving your team members in the "opportunity mapping" process, they become co-authors of the strategy, not just recipients of a top-down mandate. This inclusive approach fosters a sense of ownership and excitement, which is the foundation of successful change management.

This is a critical function of the strategy. We help you identify and categorise your potential AI use cases according to the risk levels defined in the EU AI Act. The roadmap will then outline the necessary governance, oversight, and transparency measures required for your specific situation, ensuring you innovate responsibly and compliantly.

It's the "blueprint before you build" principle. Starting a single project might solve one small problem, but it might not be the most important problem. A strategy ensures you are investing your limited time and resources in the right projects, in the right order, to achieve your most important business goals and deliver the maximum ROI.

Not at all. The AI Roadmap is your property. You are free to implement it using your in-house team, another vendor, or any combination you choose. Our goal is to provide you with a clear and valuable plan. Should you choose to continue with us for implementation, we can ensure a seamless transition from strategy to execution.

A robust strategy is not about specific, fleeting tools; it's about building a lasting capability and a culture of innovation. The roadmap we build is a living document, designed to be agile. It provides a framework for evaluating new technologies as they emerge, ensuring your Irish business can adapt and continue to make smart decisions as the landscape evolves.

The ROI of the strategy is measured by the value it creates and the costs it prevents. Its success is tracked via the KPIs defined within the roadmap (e.g., a 15% reduction in customer service costs, a 20% increase in marketing leads). The strategy's immediate value also comes from preventing wasted investment in misaligned tools and failed projects.

It's a practical plan for the people side of AI adoption. It typically includes communication plan templates to explain the "why" to your team, recommendations for specific staff training pathways (like our upskilling courses), a framework for identifying internal "AI champions," and methods for gathering employee feedback.

The first step is a simple, no-obligation conversation about your business. Contact us to book your "Free Strategy Consultation." We'll discuss your current situation, your ambitions for the future, and how a clear, actionable AI strategy can become the blueprint for your success in the competitive Irish market.